The EU Treacle Torture

  • by: |
  • 10/13/2011

If you think the FDA is dragging its feet on all matters social media, consider what’s happening across the pond.

European Federation of Pharmaceutical Industries and Associations (EFPIA) has declared that it is satisfied (at least so far) with the work of the European Commission on the issue of information-to-patients (ItP). It did, however, suggest that future discussions should examine ways to ensure that high-quality information is accessible to patients in their own language.

What is really lacking in the proposals is any guidance on how companies can address social media - such as Facebook and Twitter - Efpia Director General Richard Bergstrom says.

But Bergstrom is not looking for another directive on this issue, as it may take "years to formulate." He says he hopes that within the framework of the current proposals, some members of the European Parliament will look to address the social media aspect.

"The reason why this has not come up before is that in the first review people were obsessed with the fundamental aspects of whether industry should be permitted to provide information in the first place," he says.

In the meantime, the Commission's proposals regarding information to patients must now be debated once more by both the European Parliament and the Council of ministers, although no timetable for these activities is as yet available.


Center for Medicine in the Public Interest is a nonprofit, non-partisan organization promoting innovative solutions that advance medical progress, reduce health disparities, extend life and make health care more affordable, preventive and patient-centered. CMPI also provides the public, policymakers and the media a reliable source of independent scientific analysis on issues ranging from personalized medicine, food and drug safety, health care reform and comparative effectiveness.

Blog Roll

Alliance for Patient Access Alternative Health Practice
Better Health
Biotech Blog
CA Medicine man
Cafe Pharma
Campaign for Modern Medicines
Carlat Psychiatry Blog
Clinical Psychology and Psychiatry: A Closer Look
Conservative's Forum
Club For Growth
Diabetes Mine
Disruptive Women
Doctors For Patient Care
Dr. Gov
Drug Channels
DTC Perspectives
Envisioning 2.0
FDA Law Blog
Fierce Pharma
Fresh Air Fund
Furious Seasons
Gel Health News
Hands Off My Health
Health Business Blog
Health Care BS
Health Care for All
Healthy Skepticism
Hooked: Ethics, Medicine, and Pharma
Hugh Hewitt
In the Pipeline
In Vivo
Internet Drug News
Jaz'd Healthcare
Jaz'd Pharmaceutical Industry
Jim Edwards' NRx
Kaus Files
Laffer Health Care Report
Little Green Footballs
Med Buzz
Media Research Center
More than Medicine
National Review
Neuroethics & Law
Nurses For Reform
Nurses For Reform Blog
Opinion Journal
Orange Book
Peter Rost
Pharm Aid
Pharma Blog Review
Pharma Blogsphere
Pharma Marketing Blog
Pharmacology Corner
Pharmaceutical Business Review
Piper Report
Prescription for a Cure
Public Plan Facts
Real Clear Politics
Shark Report
Shearlings Got Plowed
Taking Back America
Terra Sigillata
The Cycle
The Catalyst
The Lonely Conservative
Town Hall
Washington Monthly
World of DTC Marketing
WSJ Health Blog